Globe Telecom sets
the bar high for store design and retail experience in the Philippines and in
the world as it soon unveils the new Generation 3 Stores. These reimagine the
digital lifestyles of Filipinos by focusing on the passions that matter most to
them. To symbolize this lifestyle-store revolution, Globe is holding live
painting to celebrate art and creativity. In the midst of this are seven of
many local artists to watch. Here are why you should see their works at Globe
Telecom’s Manila and Cagayan de Oro stores:
Leading the pack is
Ross Capili, a seasoned artist who has worked with various media and evolving
techniques over the decades. The multi-awarded artist is famed for mounting
over 30 one-man art exhibits in Manila, Paris, and the U.S., some of which
while serving as art director at the advertising department of a local airline
company. Capili is the 2001 Pamana ng Lahi Awardee in the U.S.; won the 2008
Gold Pacific Asia Tourism (PATA) awards and conferred the Ani ng Dangal
Presidential award in 2009.
Designer,
journalist and TV host Robert Alejandro takes multitalented to a whole new
level. The public has encountered Alejandro’s talent in one way or another may
it be through consuming a tub of ice cream or while shopping at a popular
retail store. As a designer, he has a solid portfolio that encompasses product,
packaging, interior design, and architecture. He also photographs, paints,
sketches, and does just about everything. His capacity to tread along multiple
disciplines of art and design can be seen from his works for notable brands in
the commercial space.
Considered Ross
Capili's protégé, Rick Hernandez broke into the scene as a graphic artist for
the former’s company. Under Capili, Hernandez was able to work with the
county’s top artists including Bencab, Ramon Orlina, and Nap Jamir, among
others. Hernandez shared that working with them inspired him to go beyond
graphic design and pick up a brush and paint. With Capili’s mentoring,
Hernandez evolved his art which garnered numerous awards in various forms of
media and represented the Philippines in exhibits outside of the country.
Artist, designer,
and singer Feanne epitomizes passion and purpose. Feanne believes in
contributing to the environment, community, and the society and this is often
expressed in everything she does, from drawing to painting, graphic design to
jewelry design, and signing to songwriting. Feanne enjoys working on projects
that focus on sustainability and social responsibility and is passionate about
Filipino products, healthy food, fair trade, responsible technology, and social
justice.
Initially
interested in becoming an Engineer, Jonathan Benitez left his course to pursue
his passion for art after completing his first solo exhibit. The Puerto
Princesa native is pure talent and resourcefulness, known for taking everyday
objects and incorporating them in his creations to make up for lack of available
materials. Benitez also takes topics such as economic turmoil, poverty,
corruption, globalization, natural calamities, and environmental issues as
inspiration for his work.
Truly a must see is
the up and coming Rem San Pedro. While the youngest on the list, Rem San Pedro
is hardly an amateur. He has participated in many exhibits since 2007 when he
created a mural for Chinese artifacts at the Metropolitan Museum in Manila. His
recent exhibits included Promised Land – a five-man show held at Galerie One
Workshop. This year, San Pedro together with Hernandez will be part of the
country’s delegation at the Langkawi Art Biennale 2014 in Malaysia.
 |
| featured artist for the Globe Gen3 Act 3 |
Globe Telecom
collaborates with these artists by allowing them to take part in their biggest
retail transformation yet. Globe has commissioned these artists to turn a
number of their stores into live art galleries that showcase murals exhibiting
the vision the brand has for its upcoming “Generation 3” stores. Its stores in
SM North EDSA and Limketkai Mall are currently being renovated in time for the
unveiling of its “Generation 3” stores that promise a unique retail experience
for its customers.
The new Generation
3 stores are designed by Tim Kobe, founder and CEO of Eight, Inc., and the mind
behind the iconic Apple store in New York. On the future Globe Stores, Kobe
says, “Globe is transforming the customer experience in the Philippines and it
will send shock waves far beyond.” The Generation 3 stores will house
interactive lifestyle pillars, featuring a plethora of products within
interactive displays that make it more relevant for customers. The
installations are designed to be reconfigurable, keeping the environment
engaging and interesting—giving reasons for customers to keep coming back to
the store.
To participate in
the #GEN3NextACT follow us on Twitter or get updates on
https://www.facebook.com/groups/Gen3nextACT.
To know about other
Globe stores in your area visit http://www.globe.com.ph/store-locator or call
730-1000 for more details.
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